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Sunsilk's New Global Campaign

机译:Sunsilk的新全球运动

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Sunsilk, one of the worlds iconic hair brands, has introduced its Life Can't Wait campaign.rn'We are proud to unveil a powerful global campaign to the South African public that features five truly inspirational and iconographic females,' says Violet Midzi, brand manager Sunsilk SA. 'Hlubi Mboya, Shakira, and Madonna - and icons of the past - Marilyn Monroe and Lebo Mathosa - are all remarkable women who symbolise the power and impact of living with the Life Can't Wait attitude. Their success is testimony to that.rn"They're celebrated for their accomplishments, and for living with passion and urgency, as well as having the confidence to take leaps of faith with their lives and their looks. Over the years, their hair has evolved with them, providing them with extra confidence to achieve. Our hope is to inspire a new generation of 20-something women to do the same.'rnSouth Africa's rising icon, Hlubi Mboya, is delighted about Sunsilk's campaign. 'Irnfeel privileged to be associated with therni international icons - Madonna, Shakira, and Marilyn Monroe, as well as legendaryrnSouth African icon, Lebo Mathosa. We all have one thing in common, and thatrn"is the fact that we pursued our dreams relentlessly. We are all driven and determined. Not succeeding was never an option.'
机译:世界上标志性的发饰品牌之一Sunsilk推出了“ Life Ca n't Wait”活动。rn'我们很自豪地向南非公众发起了一场有影响力的全球运动,其中有五位真正具有启发性和标志性的女性,” Violet Midzi说,品牌经理Sunsilk SA。赫鲁比·姆博亚(Hlubi Mboya),夏奇拉(Shakira)和麦当娜(Madonna)-以及过去的偶像-玛丽莲·梦露(Marlyn Monroe)和莱博·马托萨(Lebo Mathosa),都是杰出的女性,象征着以“生命无法等待”的态度生活的力量和影响。他们的成功证明了他们的成就,充满激情和紧迫感,充满信心以生活和容貌跃升为信念。多年来,他们的头发与他们一起成长,为她们提供了额外的成就感。我们的希望是激发新一代20多岁的女性去做同样的事情。'南非崛起的标志性人物Hlubi Mboya对Sunsilk的竞选感到高兴。与国际知名的圣像麦当娜,夏奇拉和玛丽莲·梦露相关,以及传奇的南非圣像Lebo Mathosa。我们都有一个共同点,那就是我们不懈地追求自己的梦想。我们都被驱动和决心。不成功绝不是一种选择。

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  • 来源
    《Packaging review South Africa》 |2009年第1期|8-9|共2页
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  • 收录信息 美国《科学引文索引》(SCI);美国《工程索引》(EI);美国《化学文摘》(CA);
  • 原文格式 PDF
  • 正文语种 eng
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  • 入库时间 2022-08-17 23:10:49

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