Building a sound strategy for product security

摘要

Today's rapidly changing economy, sophisticated counterfeiters and intensified worldwide competition make product packaging security more critical than ever. Brand owners, manufacturers and retailers place a premium on ensuring product authenticity and providing tamper-evidence.rnIf a security program fails, the results can be lost sales and profits, inventory shrinkage, reduced brand equity, increased warranty repair costs, as well as consumer safety and liability issues.