Cannabis-edibles packaging assures safety without sacrificing brand pizzazz

摘要

Auntie Dolores gourmet marijuana-infused edibles, which are medicine in the form of food, pose a packaging design challenge-the solution to which incorporates both healthcare and food packaging techniques. The packaging is child-resistant, and dosage information is clearly stated on the front of each paperboard canister. An inner plastic bag, along with the plastic seal and stickers on the outside of the cardboard canister, meet child-proof requirements in California. But the visual effect is far from medicinal, thanks to upscale, color-coded graphics and black-lidded canisters that convey an elegant image. Made from scratch and preservative free, Auntie Dolores' products include Savory Pretzels, Cheese Biscuits, Glazed Pecans and Cocoa Sparkle Cookies. They are sold at retail from $4 to $40. All of the packaging is 100% custom, packaged in child-proof plastic inside a recyclable, reusable cardboard canister.