Short Runs are a Tall Order

摘要

Short-run printing is no easy task, but when done right, the rewards can make it all worthwhile. Package printers are facing a future marked by shorter production runs that may pose challenges for even the best of today's printers. Meeting these challenges head on will require investment in technologies that are geared toward the ultimate in flexibility. Printers will be getting all the help they need from press manufacturers who are making tremendous strides towards maximizing the uptime potential of their new press offerings. "The well-known trend in the market is toward smaller runs for various reasons," observes Terry Trexler, product manager for Gallus. "We understand the pressure printers are facing to provide just-in-time (JIT) production, multi-SKUs, and versioning. Our innovative focus is on making the short run as cost effective as possible for the printer."