Watching Your Online Bottom Line

摘要

It is human nature to return again and again to a restaurant or pub we like, ignoring the fact that the competition might serve up better steaks, colder beer, and better coffee—for less money. But as in the movie, Grumpier Old Men, even regulars may change their habits for money or love. Online searchers should also sit up and notice what is on the menu at newly opened or renovated services, and at what price. Loyalty is one of my few virtues, but not when it comes to advising searchers about databases and online services. I have been a DIALOG regular for almost 20 years, and have learned to appreciate many of its nice features. But just because DIALOG has a prime spot on the agenda of every library school, it would be negligent to not review the attractive prices (and features) of many new services.