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Seek and Maybe You'll Find

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IBM-yahoo, microsoft; oracle, SAP ... why are these big dogs scrapping with specialized vendors like dtSearch, Vivisimo and X1 Technologies for a market Gartner pegged at a measly $370 million in 2006 worldwide revenue? One word: Mindshare. We've all heard end users ask, "Have you Googled it?" You can't buy that kind of name recognition, and incumbent application vendors want to make darn sure IT groups don't begin to equate enterprise search with those shiny yellow Google appliances.
机译:IBM-雅虎,微软;甲骨文,SAP ...为什么这些大佬与dtSearch,Vivisimo和X1 Technologies等专业供应商争夺市场,而Gartner在2006年的全球收入仅为3.7亿美元,所以该市场如何?一句话:Mindshare。我们都听说过最终用户会问:“您用Google搜索了吗?”您无法购买这种名称识别,并且现有的应用程序供应商希望确保IT小组不要将企业搜索等同于那些发亮的黄色Google设备。

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