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Achieving low-cost UMTS networks via pricing

机译:通过定价实现低成本UMTS网络

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摘要

One of the main concerns of mobile operators towards deployment of Universal Mobile Telecommunications System (UMTS) networks is the investment cost. The costly radio access network, based on the network equipment required in a service area, prevents incumbents and new entrants from upgrading or building a new UMTS network. In this article, a novel, low-cost approach to the UMTS radio access network design is proposed. The approach employs the use of pricing incentives. This approach is based on the assumption that a pricing mechanism is in place to control excessive traffic load during peak periods. By incorporating this assumption into the network design, the network designer is able to relax certain design parameters, which may contribute to significant savings in equipment cost. Investigation is focused on the UMTS coverage and capacity planning, using the Net Present Value (NPV) financial analysis. For certain price-sensitivity levels, the analysis indicates that this approach provides a suitable strategy for mobile operators to comfortably move forward with UMTS upgrade and gain competitive edge in the wireless market.
机译:移动运营商对部署通用移动电信系统(UMTS)网络的主要关注之一是投资成本。基于服务区域所需的网络设备,昂贵的无线电接入网络会阻止在位者和新进入者升级或构建新的UMTS网络。在本文中,提出了一种新颖的,低成本的UMTS无线接入网设计方法。该方法采用了定价激励措施。该方法基于这样的假设:在高峰时段,已经建立了定价机制来控制过多的流量负载。通过将此假设合并到网络设计中,网络设计人员可以放宽某些设计参数,这可能有助于显着节省设备成本。使用净现值(NPV)财务分析,调查重点在于UMTS的覆盖范围和容量规划。对于某些价格敏感度水平,分析表明,这种方法为移动运营商提供了一种合适的策略,以使其能够轻松地升级UMTS并在无线市场中获得竞争优势。

著录项

  • 来源
    《Netnomics》 |2008年第2期|105-124|共20页
  • 作者单位

    Telecommunications Management, School of Technology Management, Stevens Institute of Technology, Hoboken, NJ 07030, USA;

    Telecommunications Management, School of Technology Management, Stevens Institute of Technology, Hoboken, NJ 07030, USA;

  • 收录信息
  • 原文格式 PDF
  • 正文语种 eng
  • 中图分类
  • 关键词

    pricing; incentives; wireless; UMTS; financial analysis; cash flows; NPV;

    机译:价钱;奖励措施;无线;UMTS;财务分析;现金流;净现值;

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