What makes a marketer? Development of âmarketing professional identityâ among marketing graduates during early career experiences

Roger Bennett

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What makes a marketer? Development of âmarketing professional identityâ among marketing graduates during early career experiences

机译：是什么让营销人员？在早期职业经历中，市场营销毕业生中“市场营销专业身份”的发展

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来源
《Journal of Marketing Management》 |2010年第2期|p.8-27|共20页
作者
Roger Bennett;
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London Metropolitan University, UKAuthor biographies;

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入库时间 2022-08-18 00:58:28

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What makes a marketer? Development of âmarketing professional identityâ among marketing graduates during early career experiences

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What makes a marketer? Development of âmarketing professional identityâ among marketing graduates during early career experiences