Identifying the critical themes of new product development researchfrom social network perspective

摘要

The purpose of this study is to identify the critical themes of new product development research. Based on social network perspective, citation, co-citation analysis and social network analysis techniques are used to investigate the intellectual pillars of the new product development literature. By analyzing 17,310 citations of 400 articles published in SSCI and SCI journals in new product development area between 1999 and 2008, this study maps a knowledge network of new product development studies. The results help profile the knowledge network production in new product development and provide important insights on the change of research paradigm of current new product development studies.