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Tradition Versus Change: Evaluating the Currency of Some Traditional Chinese Values in Today's Business Environment

机译:传统与变化:在当今的商业环境中评估一些中国传统价值的货币

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摘要

Is tradition dead in China?—or, at least, are traditional values dead in a China that has moved progressively into a globalized society and market orientation? This is the question raised in this paper, which assessed how a range of traditional values were conceptualized by a younger generation of Chinese managers who now live and work in a variety of worlds—global, local, international, and traditional. What was found that traditional values still remained used and relevant in China, but they had now tended to develop a harder and more westernized edge—sharper, tougher, and more ruthless. Values that were once intuitive and almost innate now tended to be measured and compartmentalized. For example, the value of face—as a traditional value—was still important but was now more than likely a value to be treated as an almost measurable aspect of behavior.
机译:传统在中国已经死了吗?或者至少在逐步进入全球化社会和市场导向的中国中,传统价值观死了吗?这是本文提出的问题,该问题评估了如今在全球,本地,国际和传统世界中生活和工作的年轻一代中国管理者如何将一系列传统价值观概念化。结果发现,传统价值观在中国仍然被使用并具有相关性,但现在它们趋向于发展出一种更坚硬,更西化的优势-更犀利,更坚强,更残酷。曾经很直观,几乎与生俱来的价值现在趋向于被测量和划分。例如,作为传统价值的面子价值仍然很重要,但现在很可能被视为行为的几乎可衡量的方面。

著录项

  • 来源
    《Journal of Global Marketing》 |2009年第1期|67-89|共23页
  • 作者

    Mike Willis;

  • 作者单位

    University of Ballarat, Ballarat, Victoria, Australia;

  • 收录信息
  • 原文格式 PDF
  • 正文语种 eng
  • 中图分类
  • 关键词

    China; business; culture;

    机译:中国;商业;文化;
  • 入库时间 2022-08-17 23:33:11

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