With its Aquos Series LCD TVs becoming a hit, Sharp Corp. has seen its brand recognition enhanced in markets outside Japan. Starting in FY2008, the company aims to take its sales strategy on the offensive on the full scale. At the International Consumer Electronics Fair (IFA), the company will exhibit the HD1 Series full-high definition (full-HD) double-speed models, which feature high image quality; the XL Series full-HD double-speed model; and the D65E full-HD model, which features low power consumption. The company will also promote technologies that contribute to thinner panels, higher picture quality and the ultra-high energy saving features of Aquos. Sharp will underscore the breadth of its lineup of models 40 inches and larger, the combination of low power consumption and high performance, and the company's enhanced capacity for producing large-screen LCD TVs following the start of operations at its Sakai Plant.
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