Sharp Electronics Corporation (SEC) has been propelling its TV business under the vertically integrated business model, including LCD panels. The company continues to reap the rewards brought about by the Quattron brand introduced recently in the market. Sharp regards its Quattron lineup as a strategic product in the market. Kozo Takahashi, Chief Executive Officer of SEC and is also the Executive Managing Officer of Sharp Corp., discussed the trends of the audio-video (A/V) industry in the United States, as well as the company's business activities.
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