首页> 外文期刊>Journal of Technical Writing & Communication >OBSERVATIONS ON ENTREPRENEURSHIP, INSTRUCTIONAL TEXTS, AND PERSONAL INTERACTION
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OBSERVATIONS ON ENTREPRENEURSHIP, INSTRUCTIONAL TEXTS, AND PERSONAL INTERACTION

机译:关于企业家精神,说明性文本和人际交往的观察

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This article explores the complexity in Rohan's observation that "although texts in progress create community, this function hasn't value; in the world of business works in progress must be free" [1, p. 130]. To do so, the article describes the history of the development of the paper sewing pattern, discusses the role personal communications with consumers played as the genre evolved, and offers observations on the kinds of instruction provided by sewing machine and pattern companies. The extent to which gender and authority are connected in communications between consumers and corporate authors is explored. The article concludes by observing that once a genre is sufficiently established to become a standard, two changes occur: industries adopt authority for only certain types of necessary information, and women's authorship becomes anonymous, corporate, and personal exchanges with consumers are curtailed to save the expense.
机译:本文探讨了罗汉(Rohan)的观点的复杂性:“尽管进行中的文本创建了社区,但此功能没有价值;在进行中的业务领域中,必须自由” [1,p。 130]。为此,本文介绍了纸质缝制图案发展的历史,探讨了随着风格的发展与消费者进行个人交流的作用,并对缝纫机和图案公司提供的各种指示进行了观察。探索了消费者和公司作者之间的沟通中性别和权威之间的联系程度。本文的结论是,观察到一旦建立了足够的体裁以成为标准,就会发生两个变化:行业仅对某些类型的必要信息采用权威,女性的作者身份变为匿名,公司和个人,与消费者的交流被减少以节省版权。费用。

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