Tetra Pak to offer new levels of customisation and flexibility with digital printing technology

摘要

Tetra Pak is to become the first company in the food and beverage carton industry to offer full-colour digital printing on its carton packages, working in collaboration with Koenig St Bauer, a global leader in the field. The digital printing technology will simplify the complexity of design handling, reducing time from design to print and opening up new opportunities for flexibility in order placement and product customisation. Beverage brands can take advantage of added benefits like dynamic on-package printing and the ability to include a variety of designs within the same order.