BUILT-IN ANALYTICS: GOOD, BUT NOT ALWAYS BETTER

摘要

Peoplesoft Inc. this week will release PeopleSoft CRM 8.8, an upgrade to its customer-relationship management software that the vendor says is easier to install and integrates better with third-party software. But it's the increased analytical capabilities that PeopleSoft thinks will be a real selling point. Version 8.8 features dashboards that can present real-time statistics on information such as call-center response times, sales updates, intelligent guided-sales recommendations that can alert reps when a customer might be ripe for a cross-sale or upgrade, and the ability to snd analytic information via mobile devices.