Sex Sells, Spider-Man, The Wizard King

摘要

Sex sells. Clearswift, a vendor of anti-spam software, says pornography has dropped dramatically as a percentage of unwanted E-mails, but advertisements for libido-enhancing products have increased. Porn represented more than 20% of spam mes-sages two years ago, according to Clearswift's monthly Spam Index, which the vendor has been generating since 2003, but now represents only about 5%. Health-care messages, which translate primarily into promotions for Viagra and similar products, represent 44%-of spam, the highest, followed closely by financial offers at 38%. Two years ago, health care and finance together represented only 39% of all spam, according to Clearswift.