Why Would A Tech Hotshot Work Here?

摘要

When Union Pacific IT recruiters attend job fairs on college campuses nationwide, they typically look on enviously as long lines queue at the booths of Google, Microsoft, Oracle, and other tony tech employers. Union Pacific CIO Lynden Tennison realizes he has a big challenge on his hands to convince students that a 150-year-old railroad freight hauler based in Omaha, Neb., is an attractive alternative. But he has a plan. Tennison figures that if he can get students to spend a few months interning at UP headquarters, he can hook them.