Tapping Social Media To Power Your Supply Chain

摘要

Social media provides a platform for companies to share knowledge and opinions, and broadcast information to an audience of followers. It also generates valuable data about how your customers think, shop, vote, and spend their leisure time. Many companies have jumped into social media to improve supply chain operations. Cindi Hane, vice president of technical product management, and product manager for logistics at supply chain technology provider Elemica, offers these tips for putting social media to work for your supply chain.