Companies can support sustainabil-. ity throughout their supply chains with many different approaches. Reducing paper by automating manual business processes, optimizing shipments and loads with end-to-end visibility, saving fuel and lowering emissions by avoiding supply chain disruptions, and sourcing materials from suppliers with like-minded sustainability goals are just a few examples. Ed Rusch, vice president of corporate marketing for Elemica, offers these suggestions to utilize technology and a business network to balance growth, revenue, and costs while greening your supply chain.
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