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Influential Node Tracking on Dynamic Social Network: An Interchange Greedy Approach

机译:动态社交网络上有影响力的节点跟踪:一种互换贪婪方法

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As both social network structure and strength of influence between individuals evolve constantly, it requires tracking the influential nodes under a dynamic setting. To address this problem, we explore the Influential Node Tracking (INT) problem as an extension to the traditional Influence Maximization problem (IM) under dynamic social networks. While the Influence Maximization problem aims at identifying a set of k nodes to maximize the joint influence under one static network, the INT problem focuses on tracking a set of influential nodes that keeps maximizing the influence as the network evolves. Utilizing the smoothness of the evolution of the network structure, we propose an efficient algorithm, Upper Bound Interchange Greedy (UBI) and a variant, UBI+. Instead of constructing the seed set from the ground, we start from the influential seed set we found previously and implement node replacement to improve the influence coverage. Furthermore, by using a fast update method by calculating the marginal gain of nodes, our algorithm can scale to dynamic social networks with millions of nodes. Empirical experiments on three real large-scale dynamic social networks show that our UBI and its variants, UBI+ achieves better performance in terms of both influence coverage and running time.
机译:随着社交网络结构和个人之间影响力的不断发展,它需要在动态环境下跟踪有影响力的节点。为了解决此问题,我们探索了影响节点跟踪(INT)问题,作为对动态社交网络下传统影响最大化(IM)的扩展。影响最大化问题旨在识别一组k个节点以最大化一个静态网络下的联合影响力,而INT问题则专注于跟踪一组有影响力的节点,这些节点随着网络的发展不断使影响最大化。利用网络结构演进的平滑性,我们提出了一种有效的算法,上界互换贪婪(UBI)和一种变体,UBI +。我们不是从地面构建种子集,而是从我们先前发现的有影响力的种子集开始,并实施节点替换以提高影响范围。此外,通过使用计算节点的边际增益的快速更新方法,我们的算法可以扩展到具有数百万个节点的动态社交网络。在三个真实的大规模动态社交网络上进行的经验实验表明,我们的UBI及其变体UBI +在影响范围和运行时间方面均取得了更好的性能。

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