A CIRCULAR ECONOMY: WORKING TOGETHER TO ACHIEVE SUSTAINABILITY IN PACKAGING

摘要

Many prominent consumer packaged goods (CPG) companies have set ambitious sustainability objectives, like targeting a supply of high levels of recyclable or reusable packaging as soon as 2025, while reducing the use of plastics. These goals resonate with consumers. According to a 2018 study conducted by the Flexible Packaging Association (FPA), 78% of consumers say that they support or buy from businesses with sustainability initiatives, and 79% say they prefer products that are in sustainable packaging over products that are not. The key to helping CPGs meet their 2025 targets is cross-industry collaboration. Flexible packaging converter partners play a key role by working closely with their suppliers, such as ink, coating, adhesive, paper and film manufacturers, to develop packaging solutions that achieve greater sustainability.