WHAT OTHERS THOUGHT OF TELSTRA’S T25 STRATEGY

摘要

Clifton [pictured next page] said, “While I welcome any effort from a major telcoto improve its customer service, Telstra appears to still be wedded to the idea of‘slashing costs equals greater customer experience’, which doesn’t add up.Customers want a quality service, simple error-free bill, and the ability to speakto someone in Australia to resolve problems quickly, not wait for hours in a queue.These problems are increasingly inexcusable at a time when we rely more and moreon traditional telco services to live, work, and learn.