IFA Global Press Conference - report by Barry Fox

摘要

Germany's IFA (Internationale Funkausstellung - International Radio Exhibition) and America's CES (Consumer Electronics Show) both want to be seen as the biggest and best consumer electronics exhibition. Every spring, the IFA organisers pick a sunny European city and fly in several hundred journalists from around the world for a Global Press Conference (GPC) to promote IFA in Berlin in September, against CES in Las Vegas in January.