Strategic Planning for Social Media in Libraries

摘要

We know that librarians cannot live in the past, even though some have been guilty of this, but must look to the future and anticipate what another decade may bring, and this is felt even more than before with the relentless emergence of information and communication technologies that are fueling new phenomena including the social media increasingly expected by library clients. Through paying attention to Steiner's declaration (p. ix), namely "while we've clearly made strides in entering the world of social media, we often neglect the planning phase that is so common in our other services and in the business world.