Read Me First!

摘要

IN THE LATE 1950S AND EARLY 1960S, KODAK, then the largest manufacturer of film and cameras, began a product promotion with a series of Christmas-themed advertisements with the tagline "Open me first." The ad encouraged unwrapping the camera first in order to capture the rest of the merriment on film. Paraphrasing their effective marketing concept, I titled this column "Read Me First," because time is running short for my message about the 2023 NEC cycle. If you miss NFPA's Sept. 10, 2020, deadline (yes, that is next month), you may be out of luck for three more years! So, read this first, unless you are an old hand at submitting proposals/public inputs for the NEC.