earlier this year, I attended the Buying & Selling eContent conference in Arizona, where I delivered the opening keynote titled "Everything I Know About Content I Learned in Hollywood." It was my first time at the event and it was a great affair-from outstanding planning to important substance. The attendees were even kind enough to let me win the golf tournament's long drive contest, though I had the eerie feeling this group of content execs might be setting me up for a hustle next year …
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