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Emergency Planning and Disaster Recovery in Malaysian Hospitality Industry

机译:马来西亚酒店业的应急计划和灾难恢复

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The current study investigates the impact of several disasters and crises on Malaysian's hospitality and tourism industry. This study aims to review some attempts to investigate the impact of disasters, how emergency planning could mitigate these impacts, and how to recover from it. Furthermore, it will review the governmental statistics and Malaysia‘s growth rate during several man-made and natural disasters. This study evaluates the contribution of the Gross domestic product (GDP) in the Malaysian economy, then discusses its effects on tourist arrivals to Malaysia and analyse the occupancy rate during the disasters. The findings identify that hospitality and tourism sector in Malaysia has been affected by several natural and human made disasters. Most of the industry businesses reported a reactive preparedness rather than proactive emergency planning, with relying on the government planning to recover shortly from disasters. Strategies like increasing service quality, hotel renovation, tax reduction, cheap tour packages, and the important role of media should be used to recover from disasters. Unfortunately, emergency planning for the disaster has been a dereliction by industry key players.
机译:当前的研究调查了几场灾难和危机对马来西亚的接待和旅游业的影响。这项研究旨在回顾一些调查灾难影响的尝试,应急计划如何减轻这些影响以及如何从中恢复。此外,它将审查政府统计数据和马来西亚在几次人为和自然灾害中的增长率。这项研究评估了马来西亚国内生产总值(GDP)的贡献,然后讨论了其对马来西亚游客的影响,并分析了灾难期间的入住率。调查结果表明,马来西亚的酒店业和旅游业受到了几次自然和人为灾难的影响。大多数行业企业都报告了被动的准备,而不是主动的应急计划,它们依靠政府计划从灾难中迅速恢复。应该使用诸如提高服务质量,酒店装修,减税,廉价旅游套餐以及媒体的重要作用等策略来从灾难中恢复。不幸的是,针对灾难的应急计划一直是行业关键参与者的失职。

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