A Preliminary Study on the New Generation Employees’ Human Resource Management and Enterprise Sustained Competitive Advantage—From the Perspective of Resource-Based View

摘要

Recently, more and more people born in the 1980s and 1990s have stepped out of the ivory tower and entered the workplace. This group becomes more and more important in today’s workplace ; they bring new energy to the society. However, due to the differences in their growing background, some of their characteristics are increasingly recognized by managers. Complaining, job-hopping, emphasizing ego and lack of sense of responsibility are marked on this young group, which have created obstacles for managers to carry out their works. Aiming at such a young group, the limitation of the traditional system management has already appeared. In this paper, by analyzing on characteristics of new generation employees, author proposes a new idea of human resource management for the new generation employees, which is from the perspective of resource based view , not only to help enterprises to obtain sustainable competitive advantage, but also to provide a new direction for the management of new generation employees.