The 'Advance' of American Postwar Design in Europe: MoMA and the Design for Use, USA Exhibition 1951-1953

摘要

In March 1951, the Museum of Modern Art's Design for Use, USA opened at the Landesgewerbemuseum in Stuttgart, West Germany (Figure 1). This large exhibition of American design for the domestic setting represents a key episode in the evolving history of MoMA's offshore activities. More importantly, it was the first time that MoMA had profiled the output of American designers for audiences abroad, with the Stuttgart show alone attracting 60,000 visitors over a five-week period.