A new equipment vendor start-up in the IP video space emerged from stealth mode in early March with a new approach to video content distribution that integrates switching and storage in a single box. Verivue, helmed by former Juniper Networks executive Jim Dolce and backed by investors Comcast Interactive Capital and Arris (among others), is targeting cable operators, telco IPTV providers and content delivery networks (CDNs) alike with a system designed to quickly and dynamically move video content from centralized video libraries to the network edge and back based on user demand-all in the name of maximizing network efficiency and minimizing transport costs. "Video delivery is not a storage problem anymore, it's a networking problem," said Tom Rosenstein, vice president of product marketing for Verivue.
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