Bartz Looks To Revive Struggling Yahoo

摘要

Although new Yahoo Inc. CEO Carol Bartz lacks consumer Internet experience, analysts say her forceful style should serve the struggling Internet pioneer well. "A lot of people have been surprised, but I think she's a tremendous choice," said David Card, an analyst at Forrester Research Inc. "Being a CEO is about strategy, executing big-picture stuff and raising capital. Whether she's an Internet person isn't the issue. She's in the top quintile of CEOs - the top 20%," Card added. Bartz joined Yahoo early last week after a long stint atop Autodesk Inc., a maker of design software.