Guiding: innovation

摘要

According to Avi Pollock, vicepresident of innovation and strategic planning with RBC Financial Group, an innovative culture within an organization means maintaining a constant focus on continuous means of improvement. "I like to personally look for ways to continue to drive, support and enable change in the organization," says ComputerWorld Canada's 2011 IT Mentor of the Year. Over the last five years, Pollock has led the Next Great Innovator Challenge, an external initiative encouraging Canadian students' contribution in determining the future of financial services. The challenge has attracted nearly 500 team entries of close to 2,000 students from universities across Canada. Not only is the student contest an opportunity for employees to approach future costumers, but it's also a chance to monitor talent. "The competition [is] a way to get new insights from the market, as well as new ideas that we can put into place in the organization," says Pollock.