More data doesn't mean better Bi, Aziza says

摘要

1.BUSINESS INTELLIGENCE ISN'T just gathering as much data as possible, but more about learning to "expect, inspect and respect infor mation," Microsoft Corp.'s director of business insights told a crowd of Canadian ClOs. Bruno Aziza, co-author of "Drive Business Performance: Enabling A Culture of Intelligent Execution," spoke as part of CIO Canada's Frankly Speaking breakfast series of lectures, titled "The Best Approach to Business Intelligence," last month.