Fit-for-purpose IT breeds profits

摘要

The forecast-beating financial results from Inditex last month suggest that it is not the type of technology a business has but how it is used that contributes to commercial success. As the world's second largest clothing retailer and owner of UK high street fashion chains Zara, Ber-shka and Massimo Dutti, the Spain-headquartered firm reported a 22% rise in nine-month net profits at the end of last year, beating analysts' forecasts.