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Business models and transactions in mobile electronic commerce: requirements and properties

机译:移动电子商务中的业务模型和交易:需求和属性

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Advances in wireless network technology and the continuously increasing number of users of hand-held terminals make the latter a possible channel for offering personalized services to mobile users and give pace to the rapid de- velopment of mobile electronic commerce (MEC). MEC operates partially in a different environment than Internet e- commerce due to the special characteristics and constraints of mobile terminals and wireless networks and the context, situations and circumstances in which people use their hand-held terminals. In this paper, we discuss the business models in MEC and transaction modeling issues pertinent for the business models and the environment.
机译:无线网络技术的进步以及手持终端用户的不断增加,使手持终端成为向移动用户提供个性化服务的可能渠道,并加快了移动电子商务(MEC)的快速发展。由于移动终端和无线网络的特殊特征和限制,以及人们使用手持终端的环境,情况和环境,MEC在不同于Internet电子商务的环境中部分运行。在本文中,我们讨论了MEC中的业务模型以及与业务模型和环境有关的事务建模问题。

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