As most content creators know,,until a few short weeks ago, there had been a two-year war raging (five years if you count the pre-product, pre-emptive volleys) for the future of entertainable eyeballs and the ensuing bounteous wallets. It had been yet another format war-like VHS versus BetaMax and Rewriteable DVD before it-but this was a particularly high-stakes thriller of a format war that involved Hollywood alliances, hostility, high-tech intrigue, and big money. It was also a fight for the future of the not-so-free world of video and visual content distribution.
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