Track website visitors with Google Analytics

摘要

Anyone who runs their own website has interest in who visits and what they do while there. Which pages draw them in, for instance? Once interested, how long do they stay? And how often, if ever, do they come back? While not always essential - you may not care who visits your personal blog, for instance - it can be both interesting and useful to know details like these. If a particular page seems to turn people away, for example, you might consider making changes. Google Analytics is a free tool that can provide detailed insights into a website's visitors. It doesn't take long to set up and is very easy to use once it's up and running - and we'll show how to do it in this workshop.