Superdry teams up with Reliance Brands for India foray

摘要

British clothing brand Superdry is betting big on India, its first entry in any BRIC market. The brand has tied up with Reliance Brands as its local partner and is looking to make India one of its most successful markets. The London Stock Exchange listed Supergroup, will open 20 stores in the first five years of being in India. Inspired by vintage styling and Japanese graphics, the brand has been growing aggressively internationally with presence across mainland Europe, US and some parts of the Middle East.