Balancing Fashion & Classic

摘要

Trends. Style. Buzz. The craft industry is in love with the next big thing. Are we guilty of foliowing each fly-by-night fantasy while forsaking what actually sustains us? The ktest designer collection of perfectly coordinated papers, stickers, rub-ons, overlays and ribbons is fun to buy but may or may not turn completely once in your store. On the other hand, solid colored cardstock is a constant It's classic. It's basic. It's not glamorous, but per foot it's likely what keeps you in business. If you are a full line craft store, your eight foot glue section is what keeps you warm at night, but still you go out trolling the trade shows for the next hot endcap item.