TiVo announces trial with Cox, connects with YouTube

摘要

along with the release of TiVo's fourth-quarter earnings, TiVo CEO Tom Rogers announced that Cox Communications is using TiVo's service in technical trials, with a launch expected soon in Cox's New England system. Rogers also spoke about TiVo's service being launched late last year by Comcast. "In terms of our mass distribution strategy, we continue to focus on increasing subscriptions through significant partnerships with leading MSOs in the U.S. and internationally," Rogers said. "On that front, the TiVo service on Comcast is now operational in New England, Comcast's largest market with almost two million subscribers. Comcast is marketing the services to these subscribers, and we expect marketing of the product to increase as Comcast gains greater experience with the offering.