Unforgettable in a delicious way

摘要

Good old American traditions like politics and candy - seem to go hand in hand. Take for example, Wesley Clark, who just a few months ago ended his campaign for the Democratic nominee for president. Along the campaign trail, supporters passed out Clark Bars, a traditional ail-American candy. The campaign play aimed at melding confectionery comfort with confidence in the candidate. Well, even though Clark the candidate will fade into his political afterlife, the Clark brand name will still remain an American favorite for voters to enjoy long after the election is over. That's the kind of history and memories that candy carries with it. Whether it's to evoke confidence in a candidate or the innocence of childhood candy can generate strong emotions. It's not surprising then that the nostalgic candy market plays a significant role in the candy industry.