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Supply management for major sport events: The case of the 2010 Vancouver Olympic Games

机译:大型体育赛事的供应管理:以2010年温哥华奥运会为例

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摘要

In examining the 2010 Vancouver Olympic Games (OG), we show that supply management in major sports events (MSEs) has interesting characteristics both in terms of operationalization and resources required. We show that while supply managers must consider local development, they cannot lose sight of efficiency in delivering on other objectives. The multifaceted nature of supply, which includes sponsorship, value in kind, and so forth, requires specific supply management approaches for each stage of the OG management lifecycle. Specifically, supply management differs from other business contexts in three main areas: (a) supplier identification and selection; (b) contract negotiation and the process of acquiring goods; (c) supplier relationship management. Copyright (C) 2016 ASAC. Published by John Wiley & Sons, Ltd.
机译:在研究2010年温哥华奥运会(OG)时,我们发现重大体育赛事(MSE)的供应管理在运营和所需资源方面都具有有趣的特征。我们表明,尽管供应经理必须考虑本地发展,但他们不能忽视实现其他目标的效率。供应的多面性(包括赞助,实物价值等)要求在OG管理生命周期的每个阶段都采用特定的供应管理方法。具体来说,供应管理在三个主要方面与其他业务环境不同:(a)供应商的识别和选择; (b)合同谈判和货物获取过程; (c)供应商关系管理。版权所有(C)2016 ASAC。由John Wiley&Sons,Ltd.出版

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