Bay News 9 Stays Ahead of Hurricanes

摘要

When Bay News 9 opened a 23,000-square-foot facility in St. Petersburg, Fla., last month, it unveiled a host of new features, including a dedicated control room for its Spanish-language network, a larger weather station for hurricane coverage, and the so-called Big Board of Everything that its execs say spells the difference between getting a scoop and being scooped. When hurricane season came early this year, the Bright House Networks-owned 24-hour cable news channel was already in position to report on the havoc. Bay News 9 VP/General Manager Elliot Wiser believes the multimillion-dollar facility is the ideal blueprint for the TV newsroom of the future. As stations that offer news products add distribution channels such as dedicated weather channels, VOD services and deeper broadband, it is that much more difficult to make sure everyone is on the same page.