President Obama recorded a message to air on Spanish-language TV network Univision recently during its Latin music awards show. According to Univision, that show set a record as the most-watched program in the 21 years the network has been on the air. When we first heard about the president's taped message, we assumed it would include some mention of the DTV transition. That's because on the same day Univision was touting that message, the chief DTV compliance officer for Univision was testifying before Congress on the importance of reaching out to its Hispanic viewers about the transition.
展开▼