Comcast's Kerekes: Sky is the Limit For Xfinity

摘要

Diana Kerekes, VP-general manager of XFinity On Demand, offered tips to attendees of On Demand Summit 3.0 about what's helped Comcast's on-demand stable grow to a viable revenue stream for the cable giant. Kerekes told the crowd that the service is used 350 million times a month, involving 175 million hours of on-demand programming. She borrowed a phrase from her son to describe that degree of customer buy-in: "It's big-huge."