Netflix is still the 800-pound subscription-video-on-demand gorilla, but rival services Amazon Prime and Hulu Plus are coming on strong in a market that is getting more competitive by the minute. Hulu-the U.S.' No 3 SVOD player-last week announced its first major original: 11/22/63, a limited series from J.J. Abrams and Stephen King about the day of JFK's assassination, based on King's best-seller. Amazon also got lots of ink with its Sept. 26 debut of Transparent, starring JeffreyTambor as a trans-gender woman named Maura, whose family is confused about this drastic late-in-life change.
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