Changeups, Curves, Big Pitch May Lead to Hits

摘要

Broadcast's competition comes courtesy of a range of platforms, from the well-heeled OTT arrivistes to the noisy cable news players. With streaming services substantially stepping up their spend, the TV world as we know it now offers as many as 450 scripted original series-and an inordinate number of them will debut in the coming weeks. "It used to be four of us, in a room, trying to out-scream each other," said Andy Kub-itz, ABC executive VP, program planning & scheduling, of TV's old days. "Now you have to sci'eam so much louder."