U.S. OTA Homes Up 48% in Eight Years to 16M: Nielsen

摘要

The share of U.S. homes that receive local broadcast stations through over-the-air antennas has increased nearly 50% over the past eight years to around 16 million, according to Nielsen. The research company found that nearly 14% of U.S. homes are watching TV over the air. Notably, in a separate study, over-the-top firm Ooyala found that TV antenna shipments in the U.S. rose 2% in 2018 and are up 8% since 2016.