A mass-ive undertaking

摘要

The article reports on Harpoon Brewery LLC, which has been ranked as the 18th largest craft brewer in the U.S. by the Brewers Association (BA), and brought its local distribution in house under its wholly owned subsidiary, Harpoon Distribution Co. The company follows a practice of distributing Harpoon brands within a 25- to 30-mile radius of the brewery, while wholesaler partners take care of the remaining of its 22-state distribution map.