Mercor constructs new foundation with merger

摘要

It's no secret that business media companies are striving to limit their dependence on cyclical advertising revenue by attempting to increase subscription fee-based products. Nowhere is this more apparent than in the construction industry, where even small players such as Mercor Media are angling for more constant revenue streams. Last month, Mercor, a small Chicago-based publisher of construction industry magazines such as CE News and Structural Engineer, completed a merger with Zweig-White, a construction industry consulting firm.